The Making of "Heat Beneath The Frost"

The meaning behind

HEAT BENEATH THE FROST

“Heat Beneath the Frost”speaks to the hidden spark of resilience within us all—even when everything feels cold and discouraging. This collection goes beyond clothing; it’s a testament that true strength and fire can emerge in our darkest moments. We chose red and black for a powerful contrast: red represents the fierce flame of passion and hope, while black symbolizes the boldness to stand firm against any storm. Together, these colors remind us that even when life’s challenges feel overwhelming, a quiet blaze of determination can still burn through. May each piece in this collection inspire you to embrace your own inner heat—and shine through every winter life brings your way.

WHAT SPARKED THIS COLLECTION?

Our founder, international spin coach Queenie Azabeth, was leading her classes that week when many participants confided in her that they felt too demotivated to move or even leave the house. She understood their struggle—it was hard for her, too. But rather than giving in to hopelessness, she set out to prove that even in the darkest moments, we can find our inner strength and resilience.

OUR NEW STYLE
PUFFY JACKET SET

Introducing our first-ever premium Athleisure Puffy Jacket Set, meticulously designed to achieve that oversized look with our signature dropped shoulders and shaped hood—all without adding unnecessary length.

This year, in response to your feedback about last year’s baggier style, we’ve given our sweatpants a more streamlined fit. Each pair is meticulously measured to hug your ankles comfortably—without ever feeling restrictive.

Model sizes:
Height: 185cm
Top: XL
Bottom: L

SIZE CHART

OUR BEST SELLING
PUFFY HOODIE SET

Back by popular demand, our best-selling puffy hoodie now comes as a set with matching sweatpants. Designed for a cozy, oversized look, it features our signature dropped shoulders and shaped hood—delivering that cloud-nine feel with style.

Model sizes:
Height: 173cm
Top: M
Bottom: M

SIZE CHART